In 2013, Derui Precision continued to enrich its product matrix. After intensive research and repeated testing by the R&D team in Taiwan, the hydraulic chuck series products were officially mass-launched to the market, covering a variety of specifications and models, which can be adapted to different types of machine tool equipment and processing scenarios, further improving the company's automatic fixture product system and meeting the diversified needs of downstream customers.
In this year, the company further deepened its market layout. On the basis of consolidating existing cooperative customers, it actively expanded new market channels, successively reaching cooperation with 3 automation equipment manufacturers, and the product application scenarios gradually expanded to precision component processing, auto parts processing and other fields. At the same time, the company focused on brand promotion, optimized product packaging and service system, and improved the market recognition and reputation of the DGDR brand.
At the industry level, aiming at the current situation of "initial emergence of homogeneous competition and uneven quality" in the precision fixture industry, the company released an industry insight article, advocating "Leading Industry Upgrading with Technological Innovation and Winning Market Recognition with Quality Service", which resonated widely with peers in the industry and further enhanced the company's voice in the industry.